The Bearded Marketer
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Cairns shopfront at dusk with a glowing location pin above it

Own the map foryour territory.

Local SEO

Overview

Show up in maps, local packs and near-me searches across the suburbs you actually service. Profile, reviews and location pages working together.

Servicing Cairns, Edmonton, Smithfield, Trinity Beach, Palm Cove, Gordonvale, Cassowary Coast, Tablelands and the wider Far North Queensland region.

Approach

Google Business Profile

Fully optimised, categorised and posted to so the profile keeps earning clicks.

Review engine

A simple process to keep genuine five-star reviews coming in and answered.

Suburb coverage

Location pages that match how locals search, without thin duplicate content.

What you get

Google Business Profile setup and optimisation
Map pack ranking strategy by suburb
Citation building and cleanup
Review generation and response process
Location landing pages
Local ranking reporting

How it runs

01

Profile audit

A free check of your Google Business Profile, listings and reviews against the businesses beating you in the map pack.

02

Optimise and clean up

Categories, services, hours, photos and citations corrected and made consistent everywhere.

03

Reviews

A simple, repeatable process for asking for genuine reviews and responding to every one.

04

Coverage and reporting

Location pages for the suburbs you service, with ranking reporting by suburb.

Why people trust the work

4.9

From 1,085 Google reviews for Localsearch, the network behind The Bearded Marketer. These reviews are for Localsearch, not for The Bearded Marketer.

Award winning

  • Winner, Sales Consultant of the Year 2026
  • Winner, Excellence in New Business 2026
  • Nominated, Rising Star 2025
  • Gold Club 2025

Delivered through Localsearch

Localsearch holds Google Premier Partner and Meta Business Partner status and has worked with Australian small business since 1993. Anthony delivers your campaigns through them. Trades and construction, health and beauty, automotive, retail, hospitality and professional services.

“Business is personal. I invest in understanding the people behind it before I ever talk about the marketing.”

Anthony Holmes, Cairns

Common questions

What is the map pack?

The block of three local businesses with a map that appears at the top of Google for local searches. It captures most calls and direction requests.

Do I need a shopfront to rank locally?

No. Service area businesses can rank across the suburbs they travel to, with the profile set up correctly.

How many reviews do I need?

There is no fixed number. Steady, genuine, recent reviews with replies matter more than one big batch.

Which suburbs do you cover?

Cairns, Edmonton, Smithfield, Trinity Beach, Palm Cove, Gordonvale, Port Douglas, the Tablelands and the Cassowary Coast.

How long does local SEO take?

Profile fixes can move rankings within weeks. Competitive suburb rankings build over a few months.

Explore further

Book a call

Send your details and Anthony will call you back at a time that suits. No chat box needed.

Or call 0466 444 477

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