Privacypolicy

The Bearded Marketer (ABN 18 861 025 737) operates this website from Suite 88, Shop 23, 7-15 Larsen Rd, Redlynch QLD 4870. Anthony Holmes is responsible for how information collected through this site is handled. Contact us at admin@thebeardedmarketer.com.au or 0466 444 477.

• Enquiries. Your name, email address, phone number, business name, preferred call time and the message you send us through the enquiry form or the Ask us chat.
• Mailing list. Your email address if you subscribe in the footer.
• Chat questions. The questions and answers exchanged in the Ask us chat, so we can see what visitors want to know.
• Technical information. Standard web server and hosting logs, such as the pages requested and general device information.

To answer your enquiry, book a strategy session, send you the mailing list content you asked for, improve the site and meet our record keeping obligations. If you allow marketing cookies, the email address and phone number on a saved enquiry form are also used, in hashed form, to measure which ads led to that enquiry. We do not sell your information, and we do not share it with anyone except the service providers described below.

We ask every visitor, wherever they are, and you choose two things separately. Analytics cookies let us use Google Analytics to see which pages are visited and which links (phone, email and booking) are clicked, plus a count when an enquiry or booking is received. Marketing cookies let us use Google Ads conversion measurement to see which ads lead to enquiries, with Google's ad storage, ad user data and ad personalisation signals switched on. Rejecting keeps the whole site working.

We use Google's consent mode. Google's tag loads on every visit, but until you allow a category it runs without cookies: no analytics or advertising cookies are read or written, advertising identifiers aren't used and ad data is redacted. Google instead receives basic cookieless signals, for example that a page was viewed, a link was clicked or an enquiry was received, which it uses to estimate overall visits and conversions. Like any web request, these reach Google with your browser's standard technical details, such as your IP address and browser type.

We also keep our own anonymous count of four actions: phone link clicks, email link clicks, booking link clicks and enquiries received. Each record holds only the action, the page it happened on, the time, the website you came from (the domain only, such as google.com) and, for enquiries, which form was used. It uses no cookies or identifiers and we don't store your name, email address, phone number or IP address with it, so it can't be linked to you. It runs whatever cookie choice you make.

A saved enquiry sends Google a random reference for that enquiry. It does not send your name, business name, message or preferred time.

Google Ads enhanced conversions follow your marketing choice. If you have allowed marketing cookies, that saved enquiry can also include a hashed email address and a hashed phone number, where the form collected them. A form that asks for a phone number and not an email, such as the Google Ads check-up, sends the phone number only. The hash is there so Google Ads can match the enquiry to an ad click.

Hashing scrambles the details so they are not readable as plain text. It is not anonymisation, because Google can still match the hash to a Google account or an ad click it already knows.

We do not send those contact details to Google Analytics. We do not send them if you reject marketing cookies, if you have not chosen yet, or if you withdraw marketing consent before the conversion is sent. Withdrawing marketing consent stops any later send of those contact details. It does not pull back a conversion that has already been sent. Rejecting marketing cookies does not stop the cookieless conversion measurement described above. It stops the email address and phone number from being included. We do not add the hash to your enquiry record or keep it in a cookie. The enquiry you send us, including your name, email address, phone number and message, is still kept as described under How long we keep it. The Ask us chat and the mailing list are not sent to Google this way.

You can change either choice at any time using the "Cookie preferences" link in the footer. If you withdraw consent we stop using cookies for that category, clear them and return to cookieless measurement. You can also opt out of personalised Google advertising through your Google Ad Settings, and you can block or delete cookies in your browser settings.

Our website hosting and database provider, our email delivery provider (used to send the notification of your enquiry to us), and the AI provider that powers the Ask us chat. These providers process your information only to deliver those services. Some of them store data outside Australia. When you have allowed marketing cookies, Google Ads also receives the hashed email address and phone number from a saved enquiry form, for the ad matching described above. Chat transcripts and mailing list addresses are not included in that send.

Enquiries are kept while we are dealing with you and for as long as we need them for business records. Mailing list subscriptions are kept until you unsubscribe. Chat records are kept to improve the service and are deleted once they are no longer useful.

Email admin@thebeardedmarketer.com.au to ask what we hold about you, to correct it, to unsubscribe or to have it deleted. We will respond within a reasonable time. If you are not satisfied with our response you may contact the Office of the Australian Information Commissioner.

Information is stored in access controlled systems and only Anthony can view enquiry records. No system is perfect, so please do not send sensitive information such as financial details through the enquiry form or chat.